0:00 Hey, this is an SEO roast of Verbatik.com. 0:05 There might be issues of 0:07 cannibalization, the competitors in the field, 0:10 they're stuck on the same numbers for over a year, 0:13 and they have lots of pages that bring low-value users, 0:15 but they're scared of removing them. 0:18 They're always hitting the head on the wall of how to grow 0:21 from these numbers and find 0:23 any quick wins and ideas on how to scale what we have. 0:27 Verbatik.com, let's see. 0:31 It's an AI voice, video, 0:34 music, and image generation all in one platform. 0:37 That's on the homepage. 0:40 Then the first part is text-to-speech 0:46 and voice, video, photo in one platform. 0:52 Many voices, UGC ads, 0:55 captions that boost engagement, 0:57 create, edit, and localize in one platform. 1:03 Ultra-realistic speech, videos, music, 1:06 and sound effects, generate speech in 161 languages, 1:10 and APIs as well, and a blog by Outrank, I guess. 1:19 Not bad, it has quite a bit of stuff. 1:24 I think the homepage is doing a lot of work. 1:28 It's AI voice, and video, 1:30 and music, and image generation. 1:32 I think it is hard to find a search keyword 1:39 that is all of them, so really, 1:40 you would need to split them up unless... 1:46 I mean, nobody really looks for all in one. 1:49 They look for things that they want to do. 1:52 So even like AI Creative Platform, 1:55 I think that's a rare keyword 1:57 that also not that many people look for. 1:59 And the solutions offered here by AI Overviews 2:03 is like Canva, ElevenLabs, Synthesia, 2:06 WellSaid. Competitors. 2:09 Here, there's more keywords, 2:11 so text-to-speech, voice cloning, 2:13 AI video generation, music. 2:15 So there's a lot of stuff, 2:16 and the homepage kind of tries to do everything. 2:19 So it's a little bit tricky. 2:21 I would take a look first at Ahrefs 2:23 to see what stuff is currently ranking. 2:27 So on AI Overviews and ChatGPT, 2:31 we don't have that much. 2:33 We have about 100 traffic for two keywords, 2:37 and that keyword is just Verbatik 2:42 and Verbatik text-to-speech. 2:44 So it is not that much, 2:46 and the pages have been the same for a while. 2:50 But it's a homepage, 2:51 so for the other pages on the website, 2:55 it doesn't look that bad. 2:57 There used to be more organic pages, about 200. 2:59 Now it is about 30. 3:01 But a big reason because of that 3:04 is that potentially they removed 3:06 a lot of these pages that don't matter that much. 3:11 So I'm gonna look at the difference 3:14 between then and now 3:15 to see what actually changed in that time. 3:18 This is about a year ago. 3:20 So here we can then see 3:23 that there's new language pages, 3:27 so for Joey, 3:29 and the content that used to rank here were the voices. 3:34 So those have been fully removed 3:38 because I guess it didn't help that much with rankings. 3:43 Okay, so in that case, 3:44 I'm gonna look at the current situation, 3:48 and let's see. 3:52 I'm gonna remove all of this, 3:54 so then it's a little bit cleaner 3:55 because there's no AI ranking yet. 4:01 So best Verbatik alternatives, 4:04 docs for Verbatik, 4:06 voice cloning as well. 4:08 And these are site links, 4:09 so it means if someone looks for Verbatik, 4:12 these pages show up under the main page. 4:16 Otherwise, there's not that much pages ranking, 4:21 like Matthew text-to-speech. 4:23 If I Google that, 4:24 that's like a newscast. 4:27 Hi, Matthew. 4:28 I don't know why people would be looking for that, 4:33 so it doesn't make so much sense for me. 4:37 Ryan text-to-speech. 4:40 It doesn't make sense for me, really. 4:42 I mean, so it's just voices that exist, 4:48 but I wouldn't get why those pages 4:52 would be searched, 4:56 unless it's like a famous person voice. 5:00 But that seems to be most of the languages 5:03 or the pages that are ranking currently. 5:05 There are some free tools as well, 5:07 like an episode calculator, 5:09 but that's about it. 5:11 I think in that case, 5:13 there's not so much I can do with the pages that exist. 5:18 So what I would actually recommend, 5:21 these backlinks are mostly, 5:23 I think, Outrank and stuff. 5:25 So not too much going on, 5:28 but I think overall, 5:29 I would focus on these pages. 5:32 So like the product pages, 5:33 like text-to-speech, 5:36 and focus on trying to rank these. 5:38 So like free text-to-speech with realistic voices. 5:43 So here, I think this keyword is a bit too long. 5:48 There's like an em dash in here. 5:50 The title, 5:51 1,500 realistic AI voices. 5:54 What I would do with something like this 5:57 is try to look at what this page is currently ranking for. 6:02 It's not ranking for anything, 6:05 but this would be the main keyword, 6:07 I guess, like free text-to-speech 6:08 or just text-to-speech in general. 6:10 Here, I think the best option 6:13 is kind of take a look at other content 6:17 that is ranking in the top 10 6:19 and see how we would compare. 6:20 So we have a 41 DR. 6:22 There's not so many backlinks to these pages, 6:25 and the title is a little bit too long here. 6:29 So if we compare in the search engine results pages, 6:34 so this one is number one, free text-to-speech online. 6:37 This one is like free convert text-to-speech online, 6:39 no word limit. 6:40 They have a 47 domain rating. 6:42 SpeechGen is the homepage. 6:44 Like the word is realistic here. 6:47 Here is Minimax with a free text-to-speech online. 6:50 They have a 77 domain rating, 6:51 so that's pretty tough to beat. 6:53 I would probably remove this part. 6:58 I'd remove Verbatik AI at the end, 7:00 just call it like free text-to-speech online, 7:02 and then maybe just Verbatik at the very end instead, 7:06 or something like this as a title. 7:09 Here, this page by CapCut, 7:14 of course they have also a 86 domain rating, 7:18 so that's hard to beat. 7:20 Plus they have about 3,000 backlinks from different domains 7:25 pointing to their tools page, text-to-speech, 7:28 but also their own page is much clearer. 7:32 And for example, for a keyword like this, 7:33 which is like 250,000 search volume, 7:36 it's kind of hard to compete with that. 7:39 But that's where you want to go eventually. 7:42 So very high keyword difficulty. 7:47 Maybe there's a chance if you focus on it long-term, 7:51 but there's a few things that I like here if we compare. 7:55 So text-to-speech and CapCut, 7:58 and first the title is perfect, 8:00 it's lower than 60 characters. 8:03 So text-to-speech online is a word, 8:05 free, like less voices, 200 plus, and CapCut TTS. 8:09 Here it's a lot, there's like an em dash, 8:15 and it's longer than 60 characters, 8:17 so that means that Google cut it off. 8:20 The next thing that I like 8:21 is if you actually type stuff in, 8:24 it points you to like another page 8:26 where you, I guess, generate stuff, 8:30 maybe you log in or not, 8:31 but it does point you to somewhere 8:34 where you can act immediately. 8:35 Here, once you land on this page, 8:38 like because it's like a key, 8:41 like a page where you do something, like a tool, 8:44 I feel like Google would expect you 8:46 to actually have a form. 8:50 So this would be potentially a text area 8:54 that has to be filled in, 8:56 and that makes more sense for a keyword like that 8:58 where you go convert text-to-speech, 9:00 where you create a voice. 9:02 So here there's a few boxes, 9:06 but it's not something you can fill in. 9:08 And it just plays instead of creates. 9:11 So I would change this tool to be more like here, 9:15 put in like a giant text area, 9:17 remove the Sign in with Google, 9:19 just have the button where it said like 9:20 generate the AI voice instead of try free. 9:23 Like nobody wants to really try free, 9:26 free stuff is great, 9:27 but I would actually have a button 9:29 where that links to the action that they want to do, 9:31 like hey, convert text-to-speech and then have the form. 9:35 That would make more sense, 9:37 especially since you don't have a card required anyway. 9:40 I wouldn't necessarily put the examples, 9:43 maybe a few ones, 9:46 but it would be better if you generate directly. 9:49 This part, I also feel like it's more optimized. 9:52 So here we have more AI voices, 9:58 a few images, text. 10:02 But it doesn't say text-to-speech that often, 10:08 like contextually, sure. 10:10 But the H2s kind of avoid saying that 10:14 maybe in the middle somewhere, 10:16 like both are the most powerful text-to-speech models. 10:18 Sure. 10:20 Like enterprise-grade security, 10:23 library, AI voices. 10:26 Here's like context of AI voices. 10:29 But if you compare it to what they have, 10:32 they really focus on having more SEO-optimized content 10:39 in their H2s. 10:40 So text-to-speech generator, for example. 10:44 And if we look at generator as a word, 10:46 which they have like in the very first section, 10:50 we only have it all the way in the FAQ, 10:54 and then that's it. 10:55 And then text-to-speech is, 10:58 it is repeated quite a few times, 11:00 but not in the H2s except here, right? 11:04 And they keep it very clear. 11:08 Like once people scroll down, 11:09 it focuses on that specific keyword. 11:12 So convert text-to-speech across multiple languages. 11:15 Again, it's like a verb converts text-to-speech. 11:18 Here's like AI text-to-speech generator, features, 11:22 then generate natural speech, right? 11:26 If we look at generate as a word, we have it here. 11:30 That's not bad. 11:33 Then we have set speech rate, volume, 11:38 a few times, but not that often. 11:41 But I feel like the examples are also clear to people, 11:45 just a call to action under each part. 11:48 And they generally focus on the structure. 11:52 So this is the feature section. 11:54 Then this is the benefits section. 11:57 So for people, it's clear how overall the structure is, 12:00 like best use cases. 12:02 And then instead of generator in this case, 12:04 they use converter. 12:06 So they're just trying to hit all the keywords as they go on. 12:10 So here, the section is how to convert. 12:13 So Google usually likes these sections 12:18 because it is really clear what the page is about. 12:22 It's like, okay, how to actually use this tool above. 12:25 And here we don't really have how to as a section, 12:30 or like any steps, like how does it actually work? 12:33 You know, like do you, okay, 12:35 sure you have narration characters 12:37 and it's contextually aware, 12:39 but if someone is scrolling through it 12:41 or like the algorithm is trying to understand 12:43 how it actually works, is it like an API? 12:45 Because like this entire section is about APIs. 12:48 Is it, sure it's enterprise, 12:50 but how do I actually use it? 12:53 And here it's pretty clear. 12:54 Like you open CapCut, you press like the button, 12:58 you click here, then you enter the text 13:01 and then you generate. 13:02 And here, like there's no ambiguity 13:05 for how this tool actually works. 13:07 So if the AI or ChatGPT 13:09 or even the Google search algorithm 13:13 is training on this page, 13:14 it's actually very clear how to convert text to speech 13:18 in the CapCut online video editor, 13:20 because they do have that page 13:22 and it's on immediately on the page 13:24 plus another blog post. 13:25 They have a few FAQ pages on that. 13:27 So it's not too complicated. 13:31 And if we would 13:37 scroll this as well for AI Overview, 13:39 it says like CapCut is the respective 13:41 text to speech dashboard. 13:43 And the reason why it knows that 13:45 it's either because of the AI documentations, 13:48 which also are not super optimized. 13:50 It's just the title is like text to speech. 13:53 And in comparison, if we go back a little bit, 13:58 what they did for this section, 14:02 they made a few documentation pages that are more clear. 14:08 So if we open them up, 14:10 so this is like a resource page, 14:12 like a complete guide 14:13 on how to convert text to speech online. 14:14 They made a blog post or resource page about this. 14:17 And it's very clear, 14:19 like how to convert text to speech online again, 14:21 step one, screenshots, step two. 14:24 So there's not as much ambiguity here. 14:28 Meanwhile, if we compare this title, 14:31 like how to convert text to speech online free and easily, 14:34 here it just says text to speech. 14:37 Like it's not clear that it's about Verbatik 14:40 or that it's online or that it's a guide about how to, 14:44 it just says text to speech, which is a bit unclear. 14:48 So really what you should have instead of the docs here, 14:52 which is not bad, 14:53 but if like an AI or ChatGPT or Grok or something 15:00 is trying to look for this information, 15:02 like as we see here, 15:05 it might not be super clear where to get that information. 15:10 There's docs, sure, 15:12 but maybe it's not enough or clear enough 15:15 because it doesn't have the images and so on. 15:17 So the reason how it gets that is by the YouTube video 15:20 that maybe they or someone else has posted. 15:24 So I would try to make those resource pages 15:27 and improve the documentation overall 15:29 at like more clear step-by-step guides and sections. 15:34 And having a simple search operation like that as an example 15:39 is a really easy way to understand how that works. 15:42 So actually that is like one of the tools 15:46 that CapCut and you have. 15:48 So imagine you might also have a page 15:51 on like remove background. 15:53 So they did the same for all of them. 15:55 So like remove online, you press on it, 15:57 you go to CapCut immediately, you get asked to log in. 16:00 So again, what they have as a good structure 16:03 is always under 60 characters as a title. 16:07 The H2 is very clear. 16:09 All the tools are together 16:10 and they have like a simple layout left, right. 16:13 Benefits again, then use cases again. 16:18 Here the key features again. 16:20 So they always kind of follow like a template, 16:22 as you can see. 16:23 And then the how-to again, we have three steps. 16:26 Then again, a how-to with three steps 16:29 and like links to the other tools that they have. 16:32 Here we have a bit of everything 16:33 but it's not really structured. 16:35 It's sure there's use cases, 16:37 but it's not clear that this use cases 16:41 are about the text to speech, right? 16:45 If we see use cases here, 16:48 it's use cases of the thing on this page, 16:51 which is the video background remover. 16:53 But here is just a build for a wide range of use cases. 16:57 So it's not super clear. 16:59 Let's look at another example. 17:01 So we have a video AI voice cloning, 17:04 create a replica of your voice. 17:06 So again, it's more than 60 characters. 17:11 So it's gonna not rank too well. 17:14 There's already a lot of backlinks to this page somehow 17:18 and it ranks for Verbatik. 17:20 So it doesn't really rank well. 17:22 So if we again take a look at AI voice cloning, 17:29 we see that ElevenLabs is ranking for here. 17:32 And usually what I would do 17:33 is for all your keywords that you wanna rank, 17:36 open like a few examples 17:38 and see how the pages kind of compare in the SEO way, right? 17:42 So here we have voice cloning 17:46 and there's examples immediately, 17:49 which you kind of also have, 17:51 but I like the person so it's more personal 17:54 and they have a button 17:55 that also suggests you to clone your voice. 17:58 So you can upload stuff immediately 18:00 or you can record your voice 18:03 as you are inside the page immediately. 18:07 So now you're maybe voice cloning, 18:09 we need to speak 10 seconds. 18:10 So the example is immediately on the page 18:13 and there's buttons that you can click 18:15 and that's very clear for users what's going on. 18:22 So let's see, AI voices, AI voice clones, 18:28 select the cloning needs, 18:30 build on, yeah, I feel this is not bad. 18:33 How AI voice cloning works 18:35 is again, the step by step, 18:37 like the three steps that we see 18:39 in other pages enterprise grade. 18:41 So I'm guessing you actually took an example from 11 Labs, 18:46 which might not be the best example. 18:48 I like the one from CapCut a bit more. 18:51 So Minimax is also ranking here. 18:53 They have like 30,000 volume, a lot of backlinks 18:57 and here it's just a tool page. 18:59 So immediately you record or upload 19:02 and I feel like that might be missing on your page. 19:05 Here, let's see, 19:08 Lalal.ai, yeah, voice cloning, similar, 19:13 create a replica, generate a replica. 19:15 You can upload files immediately. 19:17 What can you do with voice cloning? 19:19 This is like a feature section, 19:20 how to use as a step-by-step, upload your files. 19:24 Like here, it doesn't, 19:27 well, this actually say that how AI voice cloning works, 19:31 but it's not like how to use. 19:33 I would just change it, how to use AI, 19:36 the AI voice cloning, upload your audio sample, 19:39 generate natural speech. 19:41 So that's pretty similar. 19:42 Then you also have pricing. 19:44 Here we have Canva, more images and more humans, 19:49 how to clone your voice. 19:51 Again, the step-by-step part, FAQ, and that's about it. 19:55 Of course, naturally you would try to improve those pages 19:58 and also, 19:59 even more backlinks. I mean, overall, all these things are very competitive, but you do want to 20:06 get there eventually. As you can see, it's like 80 domain rating, 70 domain rating, 20:11 so it's going to take a while. What I would actually recommend is if you are looking at 20:17 all these product features and you look at all these keywords, which you already kind of have, 20:22 I would see if you can make a YouTube video that might give you more opportunity, because these 20:29 ones are like super high domain rating, but anyone can make a YouTube or you can pay people to review 20:35 your tool. Let's see if there's any other opportunities. Overall, I would say maybe 20:43 Reddit. So 11 Labs is the state of the art, so they already have a bunch of mentions here. 20:51 If this page was still editable and not archived, potentially you could write a comment there. 20:58 Otherwise, I feel like this keyword is pretty tricky. So AI UGC video generator, 21:06 Convert. Let's see who's there. Create UGC.ai. So they have a small domain rating, like 19. 21:13 They have a few examples. It ranks on the homepage. A few of yours is not bad. So Bendy AI, 21:19 they have the input immediately on the page. We can type in. So maybe I feel like that, 21:26 since we've seen that a few times already, like direct actions, I feel that is something that 21:34 people want. Like why create smart AI UGC. And 21:43 AI UGC video generator, create UGC videos for free. And yours is AI UGC. So it's similar. 21:50 I feel like the em dash makes it a bit too long. So I would try to add like a semicolon 21:55 and potentially remove a Verbatik at the end, although they do have it. But I would try to 22:03 make all the titles a little bit shorter and make sure that they're under 60 characters. You can 22:07 definitely use something like AI or like a skill for that, for sure. As you can see, 22:14 all the ones in the top three, they are under 60 characters. And then that means they're not 22:19 actually cut off. So this one looks not bad. Dark mode and has a bit of animations and stuff. 22:28 This is a little bit too long, 69 domain rating. So not bad. It's not bad. 22:38 And for this keyword, again, YouTube, Reddit, the five AI tools. So for your case, I would 22:48 also try to make listicles like this one, just write like a few of them and they should be high 22:56 quality. So for example, this one, top five best UGC AI video generators, you would put Verbatik 23:03 AI here, make like a nice pros and cons section of all the screenshots and the images. And then 23:11 all the screenshots and the images step-by-step so that people can see immediately that you 23:17 actually tested the tool. If we check now on a Verbatik AI, a video to UGC generator, 23:28 which is something similar on your blog. So you do have a blog, right? So UGC video. 23:36 There's not so many listicles here, which is something Outrank doesn't generally do that much, 23:43 but yeah, here's one. So the top 13 best free online video mixers. So this is like, 23:52 if you would compare this page generated by Outrank to one that is high quality, 24:00 they have the images on the right. You have it below and it's not super relevant. Here it's 24:06 clear that it's an AI UGC. They put all the content more to the left. There's no tags. 24:14 There's a sign up for free button. There's a time, which you also have. And then in the lower 24:20 part, they have like a main content and the sidebar, which links to other tools or pages. 24:26 They have the share buttons. They have a much smaller intro. This intro is massive and nobody 24:33 reads it. They kind of scroll through it. They're like, okay, AI online, something, something. 24:37 Then there's a table of content where people scroll through it. And the format usually, 24:43 I think for Outrank is okay. But in this case, it's missing like the definition. What is an AI 24:49 UGC image generator? And Google likes to see this because then it kind of explains the concept. And 24:57 often you can hit all the keywords. There is a blog post by Semrush. It's called the blog post 25:03 templates over here. And they are really time-tested for sure. So if we try to find the 25:14 listicle format, numbered listicle format, they start with the title, start with a number, 25:26 in this case, top five, instead of the top 13. So top 13 or five best, something, something, 25:33 describe the main topic, include your target keyword. You have a table of contents over here. 25:40 Then the definition, the explanation for this section, like what is the SEO copywriting, 25:45 the body, use an H2 for each list item, support each list item, like an image or a video, 25:53 and then have this conclusion at the end. That's overall the anatomy of this listicle format, 26:02 which you can see as well. So they have a definition or like an explainer, what is an AI 26:06 UGC, like the benefits or why you should use one. And then they really start from the listicles. 26:13 So you jumped immediately from the intro to here. And then it's like, okay, I might not 26:19 know like where the audio mixer is, but we immediately start here. So also in comparison, 26:26 they have an intro pros and cons, which you have as key features, pros and cons like this. 26:34 It's not as visual, so you could make it look nicer. And then there's only one screenshot, 26:40 right? So for Verbatik Sound Studio, sure it exists, but there's no, like a blog post like this, 26:48 you definitely need audio because that's how people actually compare. 26:53 So let's try to find another one, AI avatar generator. Here it is like a screenshot. So 27:00 someone scrolling through this, they definitely want to see avatars. And since there are none, 27:06 it's just not going to rank. I mean, if we look at a few other ones that are ranking here, 27:14 Synthesia, CapCut, HeyGen. So this one has like a video, which is great because that really 27:20 explains that someone actually tested it. They often explain the methodology behind it. 27:26 Um, voice cloning pricing. Yeah, this one is pretty basic as well. The one by Venture Harbor. 27:34 Let's see if there's other ones. CapCut just has a tools page. HeyGen has a blog post. 27:42 They explain again the methodology, like AI avatar, lip sync reality and how they grade them 27:48 and the reason why they're at the top. Then the QuickPix, like a low DR. And then just again, 27:54 yeah, that's the goal. So it's hard to trust really, I feel like. So I think it can still be 28:02 better in this case. What I would actually do is make a video for each tool that you've used 28:11 and then people can immediately see the results. You can reuse that post also for Twitter or 28:17 LinkedIn or YouTube, and then you could rank in multiple positions. So let's try the AI voice 28:25 cloning here. I would also show examples of audio. So let's see top voice cloning AI tools. 28:37 Best voice cloning tool, medium, tactile, flash loop. So this is medium. Some random person 28:49 checked it out. There's a table, a score for each one, a play AI, a screenshot. 28:56 So I think you can definitely make it much better. I feel like best voice cloning tools, 29:06 I feel like people probably in this case for voice cloning, they definitely are going to watch a 29:13 YouTube video because that's the real way to know if it's actually high quality or going to work. 29:22 So even if the page ranks, you still want to know if it's nice, right? So here, this article, 29:29 what they did is they actually tested the tool and you can see immediately that they put some 29:33 effort in because at least they put a screenshot of not the homepage, but the actual tool. 29:38 So that already for me makes it stand out. Resemble, yeah, it's pretty lazy. So this one, 29:48 voice training, they made a test and then you can see the results. Then yeah, this is a good one, 29:55 right? They have the audio that you can listen to. They have a screenshot and a dashboard of each 30:02 page for Descript as well. So I think this one ranks well, even though it's like a 33 domain 30:09 rating, it does rank for many keywords and has a lot of search traffic. And also maybe they bought 30:16 backlinks or people who are looking and explaining the differences. They link to the research 30:26 here to show that, okay, here's like an actual test. I feel like if you would explain to a friend 30:35 of yours, like, hey, can you tell me which AI voice training tool is the best and why? You would 30:41 send them a few examples and say, okay, just yeah, just compare these five tools and pick one that 30:47 you like the best sounding, right? So really what I would do in your case is since you already have 30:53 a few backlinks, thanks to Outrank, make all your blog posts so much more high quality that it's 31:01 actually worth linking to because as similar as here, someone put in the effort and made a script 31:09 and explains and shows the actual apps and the outputs and the results of how it actually looks 31:18 like. I think that's the hard part of SEO because you need to actually test all your competitors and 31:24 the tools, but it's also a good way because you will know exactly as a founder, what is actually 31:31 working, what the competitors are currently doing, where you stand out, where you're better in, 31:36 the things that they like, the actual pros and cons, their pricing. So it's kind of like 31:41 competitor research plus SEO stuff, plus you have the opportunity to really improve your blog post. 31:47 Once you have a top 10 listicle, again, you could post it on Twitter, on LinkedIn, or on YouTube, 31:55 record it, and you have a lot of content that you could make super high quality. Plus we post that 32:01 listicle to Medium, to Reddit again. So it's work that is worth it in the long term. And overall, 32:10 the blog posts that you have now, they all are super AI written, like 100% AI written since 32:15 it's Outrank. And none of them are actually ranking, or if people go to visit them, they 32:22 immediately leave. And that destroys your rankings in the future because people, they try it out, 32:27 they're like, oh yeah, this entire blog, Verbatik, it's like AI. I hate AI, or at least I hate reading 32:33 AI blog posts. I'm going to leave and never visit this blog post again. So people, when they see 32:38 you ranking in the top 10 results, they're not going to click on you. And long-term, Google understands 32:43 like, okay, people stop clicking on you. And the rankings overall drop in the long-term. So that's 32:50 something that you really want to avoid. You want to have a good experience almost all the time for 32:55 people. So users who are in that space, they know that this person writes high quality blog posts, 33:03 and then they come back and click on your results in the future because they know, okay, this person 33:07 actually has a nice brand in some way, or they come back to it. And that's an experience you 33:15 want people to have for the first time once they read the blog posts. Google still also does a lot 33:20 of testing. They put you higher sometimes, put you lower, and they see if it's showing results, 33:26 if it resonates with people, go back. Similar to other algorithms like TikTok or Twitter, 33:32 they test your clicks or pages on an audience, and then see if people click through. Similar for 33:40 your titles. If it's too long and it gets cut off, people don't click on it, and Google understands 33:45 like, this is not working. So the algorithm is very similar to social media algorithms in some 33:51 sense. Except, of course, that you want to have at least the match to the content. So if you have 33:58 a page on the AI voice cloning, but you never say like generator or TTS converter or something, 34:04 it doesn't know that that's what the page is about. So you want to do all those things. 34:12 Backlink-wise, you're doing okay, but I would for sure try to improve the content, 34:17 then spread out that content that is now much better on organic social media. And this way, 34:23 you might actually get some nice backlinks. I hope that helps. If you have any questions, 34:27 let me know. Good luck.