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Hey, I'll take a look at AIapply.co and to see what things we can find that can improve

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AIApply SEO Audit: Rank for AI Job Applications

Public SEO roast••756 transcript segments

Rewrite the posts that already rank, let people try the tools before login, and get into the listicles ChatGPT cites. DR 58 and 9.5k organic is the starting point.

AIApply finds matching roles, tailors the resume and cover letter, auto-applies, and coaches interviews. Aidan Cramer and @aiapplyco already have the product and the brand. Search is doing some of the work. The next gains sit in pages they already published.

AIApply homepage: Stop Applying for Weeks, Start Interviewing in Days

The H1 is “Stop Applying for Weeks / Start Interviewing in Days.” The title tag Google sees is Job Application AI with Auto Apply. That match is why the homepage ranks for “AI job application” and the brand term.

Current numbers

Ahrefs Site Explorer for aiapply.co: DR 58, 9.6k organic traffic

From Ahrefs on the day of the roast (US):

  • DR 58, URL Rating 20
  • 1.9k organic keywords, 9.6k organic visits, ~$10.6k traffic value
  • 22k backlinks from 1.5k referring domains
  • 627 AI Overviews, 21 ChatGPT citations
  • 68 paid keywords, ~348 paid visits

Ahrefs top pages: homepage 3,922 visits, /auto-apply 1,118

335 pages, 9.5k total. The homepage takes 3,922 visits (41%) on “ai apply” (vol. 2.4k, position 1). /auto-apply takes 1,118 (11.7%). Then the blog starts: “How many jobs are available in consumer services?” at 445.

aiapply.app already shows up when people (and ChatGPT) research the brand. Watch that.

What already ranks

AIApply auto-apply landing page

/auto-apply is the money page. It ranks for “AI auto apply,” has backlinks, and the brand name is almost the query. Add a short video of what happens after the click.

The sitemap already covers the searches people type as separate products:

  • /resume-builder
  • /ai-cover-letter-generator
  • /auto-apply
  • /ai-job-interview
  • /interview-answer-buddy
  • /resume-translator
  • /ai-resume-scanner

The URLs exist. The pages feel like landing pages, not tools.

Rewrite the blog that already has traffic

Ahrefs blog filter: 120 pages, 3.2k traffic

Filter /blog and you get 120 pages, 3.2k visits. About a third of the site. The chart is up. The posts are not converting that traffic.

When to capitalize job titles: wall of text, footer CTA only

When to capitalize job titles is the usual template: TOC, long prose, a “Start now” bar stuck to the bottom. No answer in the first screen. No product until you scroll off the page.

Resume email sample post with a generic letter and footer CTA

Sending a resume email lists seven “templates” as body copy. You cannot copy them into the app. The sign-off is smashed together (Sincerely,Jane SmithPhone:). The CTA is the same footer bar.

Ahrefs AI detector: Very high, almost entirely AI-written

Ahrefs flags resume title examples as Very high / almost entirely AI-written. If Ahrefs sees it, dedicated detectors will too. Titles still say 2025. “Is LinkedIn worth it” is the same pattern.

Fix the template on the posts that already rank. Do not add 50 more in this layout.

  1. Answer in the first screen (a takeaways box).
  2. Put a product CTA after the first section, plus a sticky sidebar.
  3. Make templates copyable, or open them inside AIApply.
  4. Drop in the Instagram and TikTok you already shoot.
  5. Refresh dated titles.
  6. Rewrite the copy so a person would send it.

GenPPT post with key takeaways and a mid-article product button

This is the layout from the roast: takeaways at the top, a “create a presentation” button in the article, a sticky CTA on the right. The reader never has to hunt for the product.

Make the tools usable before login

Job description keyword finder with a one-line paste box

/tools/job-description-keyword-finder gets ~500 visits and ~$500/month in equivalent value. One paste box. No canonical. After you run it, you land back on the homepage.

AIApply mock interview page: Start Your Mock Interview button

/ai-job-interview ranks around 14 for “AI mock interview.” Decent KD, high CPC, also ~$500/month. “Start Your Mock Interview” goes to /product. You never see the tool.

Final Round AI mock interview: pick an interviewer and start a video call

Final Round lets you pick an interviewer and hit Video Call before an account. That is what people open when they compare five tabs.

ResumeMaker.Online translator: upload a PDF, then translate

Same gap on resume translator. ResumeMaker.Online lets you upload a PDF first and gates the download. AIApply sends you to login.

The version that ranks:

  1. One useful step on the page (paste a JD, upload a resume, start a question).
  2. Show a preview.
  3. Gate export / save.
  4. Deep-link into that product, not the homepage.

Keywords to write next

Homepage and /auto-apply already cover “job application AI” and “AI auto apply.” The next cluster is comparison intent, which is also what trains ChatGPT.

  • Best AI job application tool (already ~#9)
  • AI job application bot
  • AI resume tailor
  • Tool that applies to jobs automatically
  • Best real-time AI interview tools
  • LazyApply / Sonara / LoopCV / Jobcopilot alternatives

Google Suggest adds “best free AI tools for job seekers” and “AI to apply for jobs automatically.” Write the listicle and the alternative pages. Skip another 200 generic career posts.

Copy Jobcopilot’s review pages

Jobcopilot top pages: reviews of Jobhire, Teal, AIApply, Sonara, Zippy

Jobcopilot keeps showing up in these SERPs. Homepage is 2.6k. The rest is reviews and a resume bullet generator:

  • /jobhire-review
  • /teal-review
  • /aiapply-review (151 visits, 141 referring domains)
  • /sonara-best-alternative
  • /zippia-review
  • /lazyapply-best-alternative

They logged into each product, took screenshots, wrote pros and cons. Record yourself clicking, dump the transcript and screenshots into Gemini, draft from your notes. Reuse the same notes in AIApply’s own copy.

They already have an AIApply review built from negative screenshots. Publish a more honest version of each competitor, including yourselves, before that page is the one ChatGPT quotes.

ChatGPT is already citing other people’s pages

ChatGPT prompt: is AI Apply worth it, is it good?

ChatGPT answer citing Trustpilot, Reddit, and lookalike sites

Ask “is AI Apply worth it?” and ChatGPT pulls Trustpilot, Reddit, AutoGPT, remotejobassistant.com, and lookalikes. Verdict: legit for tailoring, cautious on auto-apply, messy pricing, “not a slam-dunk.” Those sources are the job. Every review and listicle you publish is another page those models can scrape.

ai-apply.app pricing page, a lookalike brand

While researching that prompt, ai-apply.app sits in the tab bar. Separate product, similar name. Brand search is leaking.

Get into the listicles

Blaze.today 20 Best AI Job Application Tools, find-in-page for aiapply

Blaze.today’s top 20 puts AIApply around #6. You have a shorter “top 7.” Expand yours, include Blaze, ask to move up. DR 58 vs Jobcopilot’s ~49: a mention from you is worth trading.

Same afternoon: Google the money keywords, open the top 10, email whoever left you out or buried you. YouTube about pages and Reddit threads about auto-apply work the same way. One personal note each. Do not automate this.

Jobcopilot is in We Work Remotely and NoDesk. LoopCV is in Venngage. Export those referring domains and pitch the pages that already cover the category.

What the other competitors are doing

LoopCV cover letter generator with a form and template styles

LoopCV (~10k organic, similar to you). Their cover letter generator does ~1,000 visits. Yours is near zero on the same intent. They also have resume-keyword and ATS helpers. Steal the ones that match the product.

Jobright.ai is weaker in classic SEO and stronger as a brand: LinkedIn reposts, Play Store / App Store, Chrome extension, Reddit, meetups. That is why the homepage traffic looks odd until you see the distribution.

Simplify.jobs is growing with internship / job-board pages. Skip that unless you want to be a job board.

LazyApply / Sonara are the names people type when they want alternatives. Those should be your URLs.

Paid: keep “AI job application bot.” Negate “how to mass apply for jobs” if those people want a tactic, not software.

First week

  1. Rewrite the highest-traffic blog posts: takeaways, mid-article CTA, copyable examples.
  2. Fix keyword finder (canonical + preview), mock interview (try before login), resume translator (upload first).
  3. Publish one “best AI job application tools” listicle and a few recorded competitor reviews.
  4. Email the top 10 listicles for that query.
  5. Walk Jobcopilot / LoopCV / Jobright backlink exports.
  6. Keep an eye on aiapply.app and anyone bidding on “AI apply.”

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